
Casper says its mattresses will give you a great night’s sleep…but just in case, it’s teamed up with CBD gummie maker Plus to offer additional nighty-night assistance in the form of edible cannabidiol. It’s another move from Casper to expand beyond its core mattress business but what does it say about its claims of terrific sleep if it’s also saying you may need additional chemical assistance? Regardless, it’s yet another example of CBD continuing to enter the mainstream of American marketing.
Go ask Alice…or read this Fast Company report: https://www.fastcompany.com/90404690/casper-cbd-gummies-may-help-you-sleep-when-a-mattress-wont